Kytopia: The Kyteman Orchestra
The Kyteman Orchestra is the second album from Dutch musical sensation Colin Benders. We were asked to work on a visual concept and found a partner in painter Maarten Demmink, who we subsequently introduced to graphic designer Bas Koopmans.
What we did:
Two years after taking the Netherlands by storm with his Hip Hop Orchestra, Colin Benders (aka Kyteman) was finally ready to unleash his second solo album. Well, that’s if you can call an album that features about 70 assorted rappers and musicians a solo album. Such a colossal undertaking could only be called one thing: The Kyteman Orchestra. The album was Kyteman’s vision of the apocalypse and the world that would be left behind afterwards. The sound veers between bombast and romance, the calm and the storm. With this album Kyteman marks his transition from hip hop producer and trumpet player to a true composer and conductor.
While listening to the new tracks at Colin’s Kytopia studios, we were immediately seized by the idea to reinvent Pieter Bruegel’s Tower of Babylon for the album visuals. It was the perfect representation for a story that marks the end of one era and the beginning of another, a story filled with as much hope as despair. After a few intuitive explorations Maarten’s world slowly came to life and when Bas Koopmans came on board with his graphic design skills, we knew we were on the way to making something special.
The website takes the form of one large page that grows the more posts are made in the guestbook. Maarten painted a web-version of his tree so we could merge the functionality of the website with the painting. We received a silver W3 award for the website in 2012.
The limited edition version of the album is the physical embodiment of the visual concept. Inside the box the cover image is divided into three layers – two transparent layers and the background. The idea is that you have dig into Kyteman’s world in order to reach the final stage, the CD itself. So you’re already part of his world before you’ve even listened to the album.
Marvin de Bruin